Think Different

Apple’s ā€œThink Differentā€ campaign was launched 6 weeks after Steve Jobs returned to Apple in 1997.

He left the company in 1985 and in the intervening decade or so, Apple’s financial fortunes declined a great deal until the board decided to bring him back.

Apple became the first American company valued in excess of 1 Trillion Dollars earlier this year.

They went from famine to feast in 20 years.

The turn around for Apple started when they started to ā€œThink Differentā€

The truth of the matter is that the turning point in our families is not when our kids act differently. The turning point will be when we start to ā€œThink Differentā€ about our kids.

For things to change we have to change. For things to change we have to ā€œThink Different.ā€

Watch below as Ryan shares why we need to “Think Different” about our kids.